Thursday 29 May 2014

Evaluation of 'Fancy - Iggy Azalea'



This is my first evaluation of a music video. The video focuses on the two performers/artists Iggy Azalea and Charlie XCX. The songs genre is 'Rap/Pop' crossover. The music, artists and video all appeal to a younger target audience. The intertextuality for this film uses the idea from the film 'Clueless' which came out in 1995. They replicate the idea of the two artists being in school and even wearing the same outfits as the characters in the film.


(I got these images from google and here we can see the comparison from the music video and the film itself)
 
However, there is no actual narrative during the video. There is the odd little dance sequence e.g Iggy Azalea dancing along the chained fence with the other girls, but the main idea for this video is to see the comparison in the film 'Clueless' and this is done using mise en scene.


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